Design Styles for the Central Coast

Design Styles for the Central Coast

by Jules Welch

It’s easy to be overwhelmed when looking at an empty plot of land or a back yard in disrepair. Luckily for homeowners, HOA’s, and commercial property owners, landscape designers see your space as a blank canvas—a unique opportunity to meld function with artistic expression. Design style plays a huge part in every built environment, and often incorporates a colorful mix of the owner’s personality, designer’s aesthetic, and greater climatic and cultural context. Some design styles that are popular for our coastal California area include:

                -Contemporary/Minimalist

                -English Cottage/Craftsman

                -Xeriscape/Native/Low Water

                -Mediterranean and Spanish Colonial Revival

There is a lot of overlap when it comes to style, but certain core characteristics define each aesthetic. Read more about these traits to find out what speaks to you:

Contemporary/Minimalist:

Colloquially described as “modern” design, contemporary landscapes are influenced by mid-century modern art and architecture but are defined by their cutting-edge qualities for the present day (which, technically, could be any style). However, when someone refers to a contemporary landscape, they are likely describing a geometric style which features minimalism, clean lines, and grid layouts. Contemporary design is often used in commercial projects such as campuses, plazas, and office buildings; it may also be used to complement custom homes. These landscapes generally favor green foliage over colorful flowers, with intentional spacing and simple hardscapes like concrete or pea gravel.

Gain Inspiration: Andrea Cochran is a renowned Bay Area designer known for her spacious designs with an emphasis on form.

English Cottage/Craftsman:

English Cottage Gardens came into their own during the industrial revolution, when families fled city life for remote holiday cottages in the country. This mix of ideologies brought a unique design sense which mixes the formal with the chaotic. English cottage gardens can be identified by their overgrown, lush look, usually incorporating lawn and border plantings among tightly-grouped flowering perennials.

Gain Inspiration: Gertrude Jekyll (1843-1932) was known for her craftsman inspired cottage gardens, using color “rooms” to achieve dynamic and natural mass plantings.

Xeriscape/Native/Low Water:

Xeriscape is a style of landscape design which requires minimal irrigation and maintenance, focusing on efficient use of water. Often using native and native-adjacent plants, these water-wise gardens tend to evoke an arid, desert feel. Gravel, cactus, and decomposed granite are the keystone elements of a xeriscape. Designers also incorporate sustainable water-harvesting elements such as planted swales and rain gardens into their xeriscapes. Native California gardens can still look lush, colorful, and attractive, while still retaining their drought-tolerant, low maintenance qualities.

Mediterranean and Spanish Colonial Revival:

Most coastal regions in California have a Mediterranean climate, meaning that numerous plant species from Southern France, Italy, and Spain thrive here! Mediterranean design styles bring lavender, olive trees, and Italian cypress into California’s landscape. It is also the origin of our incredible wine culture. Often using plaza-style patios, pavers, vines, and potted plants, Mediterranean design makes the most of sun/shade, views, and crops. Sometimes used to describe Spanish Colonial Revival style, these gardens often incorporate stucco walls, tile, and cooling water features. Symmetry and striking, sculptural plants with colorful foliage often come into play.

What’s your Design Style?

Design style can be subtle or overt, but it is responsible for the feeling we get in an outdoor environment, whether familiar or obscure, nostalgic or innovative, cozy or vast. Most importantly, though, it’s what makes home feel like home.

How to Create the Perfect Outdoor Gathering Space

How to Create the Perfect Outdoor Gathering Space

Top Tips for Outdoor Spaces, from Intimate to Crowd-Pleasing

Imagine RELAXING! Finally… after a week that took few prisoners. Here on the Central Coast, we like to turn to our outdoor gathering spaces to enjoy our time and recharge our batteries. It may be at home, or it may be at a winery, restaurant or bar. So, if you’re planning to improve your hospitality business or your home, here are some tips for patio landscaping:

Form Follows Function – Your outdoor gathering space needs to be beautiful AND It needs to serve its purpose. Whether used for cooking, eating, drinking, entertainment, or warming by the firepit, make sure it works; and then make sure it feels good to be there.

It’s a Material(s) World – When considering patio hardscape design, the materials need to be appropriate to complement the space, as well as fitting your style, priorities, and budget. Materials choices also determine the cost of energy over time. Obviously, these energy costs can and should be kept as low as possible. Energy savings can be greatly affected by good Site Design, careful planning of machinery use, and wise choices of the landscape materials themselves, and their embodied energy (including manufacture, extraction, shipping and life-cycle energy costing).

So Imagine Relaxing… leaning back in a comfortable patio chair, warming next to the fire pit, feet up, a glass of wine close by, enjoying the last rays of the sunset. It’s hard to beat the feeling of enjoying your outdoor environment when it suits your needs and lifestyle.

Or….visit a winery or outdoor event that has captured the essence of what makes THAT place so special. Successful patio hardscape design can do a lot to add to your relaxation and recharging, contentment and inspiration.

If we can help, let us know: 805-466-6263. MadroneLandscapes.com

 

 Oh, wait – That’s the Getty. Never mind!

Meet the Team: Coner Boaen

Meet the Team: Coner Boaen

To continue off our “Meet the Team” segment, we would like to introduce a new-ish member of our team: Coner Boaen. Coner started out as our Service Technician, but is currently running his own crew as a Project Manager for our construction team. He hit the ground running and is doing an awesome job with our clients – thanks for all you do, Coner! See what he said when we asked him some questions about himself and the job:

How long have you been working at Madrone? 5 Months!

What is your favorite thing about working at Madrone? Having the freedom to be a Landscaper!

What is your favorite project that you’ve worked on and why? Paso Robles Residence – Got Daniel out of his flip flops and into some boots and helped me get a rock wall started!

What is your favorite, or least favorite, plant and why? Favorite, that’s hard. I am really liking the Silk Trees right now! Least favorite, anything with thorns like agave or barberry.

If you could go anywhere in the world, where would you go and who would you bring? I have the aloha spirit in my heart. All I need is my girls and a white sandy beach in Hawaii!

5 Landscape Design Tips for California Central Coast Tasting Rooms

5 Landscape Design Tips for California Central Coast Tasting Rooms

Landscape design plays an important role in the success of your winery. Here is the first of five tips to help build outdoor environments and experiences that positively impact your tasting room.

1. Be Unique and Memorable

Successful wineries develop a unique, one-of-a-kind brand identity. Branding themes can be artsy, luxury, pastoral, mom and pop, contemporary, natural, exclusive, or fun. Wineries often will include a blend of themes to create a distinct tasting experience.

For Example…

Brecon Estate Wines

Driving through the Paso Robles Adelaida zone, you will see many wineries with walls incorporated into their landscape architecture. When we designed and installed the wall at Brecon Estate, we knew it needed to be different from the others. Our Madrone Landscape team elected to build a serpentine “Andrew Goldsworthy” style wall. This blended a feeling of contemporary oasis in a rustic vineyard setting, making it unique to this winery’s experience. The blend of outdoor open spaces and secluded zones work well and is site specific according to owner Damian Grindley. The contemporary flair combined with the countryside ambiance helps make customers feel at home. Damian describes the space as having a “relaxed Central Coast” vibe that appeals to a variety of customers. As a newer winery, this no-pressure, casual home-style atmosphere is a great way to build wine club membership and allow customers to take part in a new, exclusive experience.

Halter Ranch Vineyard

At another Paso Robles area winery, Halter Ranch Vineyard, the Madrone Landscape team played off the pastoral farmland experience defined by the historic nature of the site. Kendall Carson of Halter Ranch describes it as an “Elegant Ranch” theme. We used bold masses of showy grasses, large trees, and vineyard connection to emphasize this theme. We also took advantage of the unbelievable view-sheds and wide-open spaces to make it feel larger than life. In some ways the vineyard architecture and vineyard landscape theme are very simple: Wood, stone, steel, vines, and oaks. The first glance at the grounds is stunning and remarkable, ingrained in the visitor’s memory. At closer look, very fine craftsmanship and art keep customers coming back to discover something new.

Tolosa Winery

Located in the Edna Valley near San Luis Obispo, the re-branding of Tolosa Winery was the story behind this landscape renovation. The winery made a very clear decision to make the brand more luxury, exclusive, and high end in both the wine making and the ambiance. As far as landscape, this meant changing over from open lawn areas to smaller intimate elegant areas under full grown olive trees, stone and rock. The environment is high end, but not stiff, and is very comfortable. General Manager, June McIvor describes it as “driving a Ferrari wearing jeans and flip flops.” The re-branding has been a success for the winery and visitors alike.

2. Make it Feel Special

A Special Treat

New and returning visitors to your winery need to feel that being at your tasting room is a treat. This can be described as a “wow factor”, or an unexpected glimpse into the mind of the winery. A variety of approaches can be used, but usually involves integration of unique features. Consider using outdoor art, paving patterns, colorful plantings, showcasing natural settings, or creating areas with a high-end luxury theme. Thoughtful selection of lounge-type furniture or intimate outdoor spaces can give customers a feeling of luxury not found at home. These elements lend well to developing a positive social environment created by your winery following. Kendall Carson (Halter Ranch) says that tasting rooms need to feel inviting, and be in tune with the property and surroundings, but also provide a “special feature” that makes guests want to plan another trip back.  In the end, this translates to more wine sales and more wine club members.

Exclusive

Many Central Coast wineries strive to give their customers a sense of being part of an exclusive club. Since our wine region is relatively new on the map, visitors realize they have found something special, by uncovering a gem in a beautiful pristine area. It will be interesting to watch the trends as the area is quickly gaining notoriety for exceptional wine and lifestyle.

3. Take Advantage of Your Site

Views

Vineyard architecture and vineyard landscapes often take advantage of the natural and agricultural surroundings. Damian Grindley (Brecon Estate) believes there is an intriguing contrast between the native California landscape and the “engineered lines” created by the vines in a vineyard. This look is so iconic that most vineyards will highlight sweeping views of vines and rolling native hills at their tasting room. When you have stunning views on your site, you can “borrow” them by using minimal landscape elements in front of the best vistas, or use trees to “frame” the view. These are great ways to maximize your landscape budget, since views of vines and hills can do much more for you than almost any landscape element.

Shade

Most visitors come to wineries in the summertime, and shade is very important here on the central coast of California. Trees, pergolas, and umbrellas provide cozy, snug areas for people to relax and enjoy the warm weather in a nature’s lounge room. If there are existing large trees, use them to create a natural comfortable area that people will gravitate towards.

Architecture

Often the vineyard architecture is already defined by the theme, so it is important to blend with the architecture of the building as much as the surroundings. Compliment the style with use of hardscape and planting to make the building more impressive. Some tasting room architecture will try and blend into the California landscape, and the landscape design should also focus on the surroundings. Some tasting rooms will be a monument standing out from nature, so the landscape design must emphasize the awe of the architectural form, while transitioning to the surroundings.

4. Create a Variety of Spaces

Entertaining Spaces

Most tasting rooms operate best with a variety of different spaces to fit the different preferences of visitors and functions of the winery. If you desire to host large events, a central large patio can be quite useful. However, most tasting room landscapes are a connection of smaller nooks to provide multiple intimate experiences for a large number of visitors. Also, the space becomes a social environment, not feeling empty with small crowds, and feeling comfortable with large crowds. In tip #2 we spoke about visitors liking a special and exclusive experience. A visitor may achieve this by finding their favorite nook in the landscape and returning to that special spot over the years. Everyone is different, so a variety of spaces, furniture, paving patterns, and shrubbery can break a large area into a successful multi-user experience.

User Experience

Preferences of tasting room visitors have interesting trends. Folks that are new to the tasting room experience like to go up to a tasting bar and stand during the tasting. Research shows that experienced tasting room visitors often prefer to sit down in a lounge-type area. They come to relax and unwind, and they don’t feel they are imposing when asking for drinks to be brought to them. These experienced tasters often buy more wine and are more likely to join the wine club. Wineries know this, and design both indoor and outdoor elements to provide ample comfortable seating. Other wineries provide entertainment areas with games or picnicking room. The bottom line is that comfortable seating nooks sell wine.

Tasting Room Logistics

Tasting room landscapes also need to work for the people operating the business. Often the central hub is the main tasting bar, so it is helpful to have visibility of all tasting areas for the attendants to best serve everyone efficiently. Open connection between indoors and outdoors feels good for the visitor, but also makes it easier for servers to navigate while carrying glasses of wine. It is crucial to speak with the tasting room staff to know how to best orchestrate the activities of the business. 

5. Design for Change

Flexible Space

Along with a variety of spaces, it is important to allow some spaces to be flexible to allow for several different types of entertainment. Damian Grindley (Brecon Estate) says their most useful space is the lawn area under a group of mature trees. He can change it to overflow seating or activities, but also downsize. June McIvor (Tolosa Winery) likes the flexibility of setting-up outdoor serving bars in different zones of the landscape. Kendall Carson (Halter Ranch) has planned countless events, and she believes electrical outlets are important to have all around the entertaining areas. Whether it is for lighting, a tasting bar, or a band stage, available electricity is very useful. It is impossible to anticipate exactly how a space will be used or changed over time. So, we recommend to build-in flexibility of use so you can make necessary changes both easily and cost effectively.

Pleasant Surprises

People like to return to their special tasting rooms, but they enjoy the excitement of small surprising changes. This is especially true at Brecon Estate where the furniture, art and layout has changed over time as the winery evolves and gains notoriety. They have done it for expanding entertainment area, but also visitors enjoy discovering something new each time, further investing themselves as part of the exclusive club that notices the transitions. Even seasonal changes in the new or existing plants can draw visitors back. A visitor may come in summer and hear about the fall color or the spring wildflowers. Often art displays are paired with the tasting experience, offering another product for purchase while changing over time. These features get visitors to come back again and again, always looking for something new.

Our Winery Clients